PJP Launches New Customer-Focused Website
The Philadelphia Foodservice Supplier Completely Redesigns Their Website With The Customer In Mind.
Philadelphia, PA: Today, PJP, the Philadelphia-based foodservice giant launches their brand new, state-of-the-art website. The new site was given a complete overhaul, which renews a focus on providing customers with what they are looking for. “When we looked at our old website, we just kept noticing opportunities to improve it, opportunities to give our customers more of what they are looking for. We want to provide the best digital experience possible, and we just couldn’t accomplish that goal without completely rebuilding. That’s when we made the decision to move forward with a redesign, and we’re really, really pleased with the results,” said Glenn Harbison, Director of Marketing at PJP.
The new site features include a brand-new Help Center, filled with articles, blogs, and videos all designed to help educate the customer. “When designing the Help Center, we wanted to tap into PJP’s collective wealth of industry knowledge and make it available to our customers, all online and for free. PJP has been a supplier in the foodservice industry for over 50 years, and you don’t last that long without learning some really valuable things along the way,” said Drew Gobrecht, PJP’s Community Relations Manager. PJP’s Help Center also includes other resources, like SDS sheets for chemicals, infographics, and FAQs.
Also included is a brand new Live Chat feature, where PJP customers can quickly and easily ask questions and get answers to any questions they might have, right there on the website. “The live-chat feature was really important to us. We know our customers are constantly busy and need a way to easily contact us when they have a question, and that’s exactly what the live-chat feature provides,” said Jeff Little, PJP’s marketing specialist.
When designing the new site, PJP worked with Quarry Design Group, a premier digital design firm known for providing high-quality, user-focused design in the digital space.