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Customer Snapshot: Committed to serving the health and environmentally conscious customer.

At PJP, we get to work with some really incredible customers. One of those is Dean’s Natural Food Markets. The organization that Dean has built is truly special. They have created a community in their stores for like-minded people. Not only that, but they give back to their community in a very big way. It’s truly inspiring, and we should all strive to operate the way Dean run’s his business.


Dean Nelson started his journey by working at a health food store. “I fell in love with the culture… It inspired me to continue to serve others.” In 1996, he took a leap and decided to open his own Natural Food Market. His vision was to serve healthy foods and to do so in a way that had as little impact on the environment as possible. 22 years later, Dean’s Natural Food Markets has four New Jersey Locations and a die-hard community of customers.

Dean’s mission has always been about providing the highest-quality organic food and natural products on the market. But more than that, Dean’s also believes in putting the needs of the community before company profits. They have donated over $250,000 dollars to various local charities since opening in 1996. They support non-profits such as Mary’s Place by the Sea, the Monmouth County SPCA, Kick Cancer Overboard, Big Brothers Big Sisters of Monmouth & Middlesex Counties, Boys & Girls Club of Monmouth County and many more. Dean’s truly operates in a way that tries to make the world a better place.

Not only are the committed to helping the community, but they also work hard to reduce their environmental impact. Dean’s Market uses paper over plastic products whenever possible. They have a focus on reducing, reusing, and recycling. They provide their customers with eco-friendly to-go containers. And they also try to reduce food waste by donating any usable excess food waste to churches, reptile life, and wilderness preservation.



When you have the kind of commitment to the environment that Dean’s has, it can be difficult to source the kinds of products you need to be as green as possible. That’s where PJP comes in. We work closely with our packaging vendors and Dean’s market to make sure they have exactly the right products for them. Whether it is paper products instead of plastic bags, bio-degradable plant-based plastics, or even cleaning chemicals that are less harmful to the environment, PJP makes sure Dean’s has the right solution for their needs.

Not only that, but as with all of our customers, PJP is genuinely committed to seeing Dean’s succeed. We consider our relationship with Dean to be a true partnership, where we are both invested in the other’s future success. When Dean’s finds success, so does PJP. That’s what it means to be our customers, and we couldn’t be more proud to work with a company as incredible as Dean’s Natural Food Markets.




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